Friday, November 13, 2015

What’s New at the Abbey: CBD Laws and Business Mountains


The Fall harvest isn’t quite complete, although we’ve begun with the annual tradition of having all the carpets cleaned, filters changed, ducts cleaned, in the aftermath of bringing in the crops.  The Sisters of the Valley was a dream, three years ago, and today, I am happy to report that I share the view from the mountaintop with Sister Darcy, and she shares my vision of what we shall become.

I can’t speak for the people’s whose lives intersect with mine, but I feel like my personal view of life is that I climbed an impossible mountain and now, uitendelijk, I am breathing fresh air, hope, progress once again.  I look down on the many plateaus upon which I got stuck, and the many times I circled hopelessly at the bottom of a precipice, making no progress, working so hard just to stay in place.  The theme song from Orange is the New Black speaks to my heart, to the sadness that overcame me when I was stuck:  “Taking steps is easy, standing still is hard.”

After imagining Sisters of the Valley as a business, as a life-style concept, after fomenting ideas and concepts for years, this was the year she was born.  And she was born to the world with dignity and honor and five-star testimonials.  A year ago, we were focused on supplying California dispensaries at wholesale, high-THC tinctures, salves and teas.  Today, we are focused on retail sales of high CBD products that we sell nationwide and internationally.  It’s kind of like the business was born a boy, but turned girl by the time she was one year old.  THC medicine is the masculine side of cannabis, where CBD is the feminine.  (I just made that up.)

I think, sometimes, dreams are like cats.  You have to ignore them, for them to come to you.  It had always been my dream to drag the poverty out of the valley (or at least a few residents or a community), by infusing the valley with income from the rest of the world.  It was how the wine and almond and pomegranate businesses were born here, and how they thrive.  (You can’t really understand the poverty here until you’ve lived here.)  When I began Sisters of the Valley, however, I was just focused on making a living for myself, in the aftermath of the family calamity and my personal brush with homelessness.

As part of a market trial, halfway through the year, we put our non-psychotropics in an on-line store and our focus and our prayers and our energies were suddenly brought to where they belong.  The dispensary bread-and-butter business comes from the stoner population.  The CBD customers are those that are interested in the healing and physical pain relief.  The turn of direction brought us home.

I don’t know why the folks in the industry decided to get on the CBD internet sales band-wagon just this year, when the law changed eleven years ago.  But this past year has certainly been the year that CBD products went mainstream.  I suspect it has something to do with the special strains that have been bred to be high CBD and that has to do with modifying Mother Nature, and that’s a process that takes awhile.

On February 6, 2004 the Ninth Circuit Court of Appeals issued a unanimous decision in favor of the HIA (Hemp Industry Association) in which Judge Betty Fletcher wrote, “….non-psychoactive hemp is not included in Schedule I. The DEA has no authority to regulate drugs that are not scheduled, and it has not followed procedures required to schedule a substance. The DEA’s definition of “THC” contravenes the unambiguously expressed intent of Congress in the Controlled Substances Act (CSA) and cannot be upheld”. 

The net effect of this ruling nearly twelve years ago, is that we had to mess with Mother Nature, not to improve her, but to satisfy laws that are silly, anyway.  Some people complain that the CBD medicine (alone) give them headaches, but if taken with THC, they don’t get that side effect.  So local folks with chronic pain, or with cancer, can buy the CBD tincture from us, but have to get a cannabis card to acquire the THC tincture through a licensed dispensary, and basically, what I see happening is that we are breaking up Mother Nature, just to discover she was better in one piece.  (Bernie wants to take the whole plant off the Schedule I drug list, and, yes, he’s our man and yes, we will be ‘activating’ for him.)




In the past weekend, we held an ‘all weekend conference’ with the newly-formed Sisters of the Valley board.  We made some strategy decisions.  We reviewed financials.  We took a tour of the farm.  We narrowed our marketing focus.  We decided on Equity.  We decided on Incorporation State.  Many things.

The City has refused us our business license and we have to figure out a way to appeal that decision.  No surprise, but the local planning office doesn’t know CBD from catshit.  The farm mortgage people have demanded a ton of documents . . . yet we are hoping to go out on a road trip next week to Humboldt County to acquire CBD wholesale for our next batches.  Winter crop planning is in process.  We have the college kids coming for Thanksgiving, followed by a special visitor coming from Croatia on December first, then farm-house interior painting and floors to lay, a college graduation ceremony at UC Davis December 13th, and a move to the farm just after Winter Solstice. 

We have more mountains to climb for the business, of course.  The one we just climbed was the first of four.  We had to produce a quality product.   The second mountain to climb is in securing profit.  We are beginning this month to put 15% of receipts in a ‘profit savings’ to treat profit as if it is an expense and, thereby, protect it. 

The third mountain is quality of life and ease of operations.  That means, once we climb the next mountain, the Sisters can work on toning down the twelve hour work days.  And after we climb those, we climb the one that’s all about legacy and making a system-built enterprise that goes on long after we are all six feet under.

More mountains.  But as the song says, taking steps is easy, standing still is hard.











Saturday, October 17, 2015

The Gangsta Side of Growing Ganja (with a dash of Sisterhood)


There is so much I don’t know about what I call ‘the gansta side of growing ganja’.  I’m just a simple Sister, trying to eek out a simple existence, while serving the people.  I know of no other way to do business than with complete transparency . . . open books, open attitude, open dialogue, democratic decision making.  Anything else is foreign to me.  In the grower’s world, however, everything is stealth.  Everything is done on a handshake.  Nothing is written down.  It is this contrast between my modus operandi and the growers’ that creates all the tension. 

I am not saying that all Hispanic men are old-school, sexist, bullies, who think men should make all the decisions, but all the Hispanic men I have worked with are all that.  For many decades, cannabis growing has been their domain and for many decades, the women pretended it wasn’t happening and stayed out of their way.  Then they met the Sisters, who have their own way of doing everything.  The Sisters who are unashamed, unapologetic, and feel like we are on a mission from God. And that is the basis for many culture clashes in our ganja growing operations.

“This is a very, very, very special strain.” Chico told me one day last season, as we were visiting and checking up on the Ladies.  “You have to be specific, when you tell people about this strain, because it’s not just ordinary strawberry diesel.  It is strawberry diesel coffin cut.”  When I heard the words, my brain thought ‘cough and cut’, not ‘coffin cut’.  But I just listened as he extolled the virtues of that plant, knowing I would be at my computer later to properly research the strain.

I listened with grave attention to him warning me to specify to all buyers the true nature of the plant, by using the full title.  “My home-boy paid five thousand dollars for a little tiny cut of this plant, and he only let me buy some clones if I promised him that I wouldn’t make any clones that weren’t just for me.  We can’t let this strain go out the door.”

“That’s crazy.” I said.  “Five thousand dollars for a ten dollar clone?”

“No, it’s not an ordinary plant.  It has been bred for maximum THC and maximum output and it’s in high demand with the coastal dispensaries.  You’ll sell the shit out of this, Sister.” 

Ok, Chico, Ok.  That was in the autumn of last year.  A few months later, Brother Larry and I had produced our first line of products to initiate a market trial.  In the ingredients, on the labels, it clearly says “Strawberry Diesel Coffin Cut”.  When Chico, our grow foreman, saw the line of products, he whistled.  “Wow, Sister, these are really nice!”  I don’t know if he read the tiny print next to ingredients. 

This week, I learned that Chico got in a bit of trouble over our labels. I didn’t learn this from Chico, but from his growers, who were talking about it in the garden when I suddenly appeared.  “What are you talking about?” I asked, having overheard a bit of the conversation. 

Sometime in the past four months, one of our bottles of tincture made its way into the hands of the man who sold his proprietary strain for five thousand dollars a clipping.  He saw it and then asked around until he determined who grew for the Sisters of the Valley.  Then he called Chico in and said (basically) “WTF?”

“These guys are bad-asses,” said the man explaining, the younger of Chico’s two crewmen.  “They cut off people’s arms for violating treaties.  But don’t worry about it, Sister, Chico handled it.”

I wasn’t worried.  Just puzzled.  ‘Didn’t he tell me to be specific?’

Later that day, I saw Chico and asked him about it.  “I didn’t know you were going to put it on your labels,” he said.  “I’m not sure I even knew you were making a line of products . . ."

“That’s because you don’t listen to the women.” I said.  “When women talk, you hear ‘yada yada yada’ . . . “

This week’s confrontation happened because the Sisters’ co-opted Chico’s work crew to help us with our harvest.  This time of year, good, experienced harvest teams can choose where they work and we weren't really ready for an early harvest.

We had a meeting, Chico, his team, the Sisters.  At the time of the meeting, we all agreed that starting the very next day, Chico’s team would be in to work with the sisters for the first six hours of every workday until we got caught up from what we call the Ballico breakaway.  Ballico is where we had a rather large crop going (sixty plants).  We had to harvest early – and suddenly -- because every day for four days, the thieves made a visit and on the fourth day, there was a shoot-out.  We harvested and were out of our location by one-thirty in the afternoon on that fourth day.



One of my most favorite old movies is Lilies of the Field with Sydney Poitier.  The Mother Superior wanted a shshshshshapel (chapel).  No money, no work crews, but she wanted that chapel and the whole movie was about her getting it.  Chico is my Sydney.  He says ‘No’ much more comfortably than he says ‘yes’, and he has tried to say ‘no’ to me many times, but I just don’t accept it.  Just like the tough old bird in the movie.

Chico is a good guy -- old school, but big-hearted.  One of his crew members is a recovering meth addict.  So, when that young man came by the abbey, unannounced, after a successful court hearing, we welcomed him in, made him some tea, sat to hear about what happened.  He has only been off the powder for eight weeks, and only six weeks ago, he joined our foreman's work crew.

Later that night, Chico stopped by to scold the sisters for being too soft on his men.  “You Ladies molly-coddle them!” he complained.  “You give them tea and cookies and act like it’s all guns and roses!” Chico frequently mixes his metaphors, English not being his first language.  We don’t laugh, though, because he’s not the kind of man who takes teasing lightly, and especially not when he’s intent on making a point, as he was the other night.

Well, sometimes we can't resist.  As soon as a reasonable amount of silence passed as a sort of ‘we’re listening’ from the Sisters, Sister Darcy said “Would you like some tea or cookies?”  And I couldn’t help but add, “Or maybe today you would rather have us serve guns and roses?”  Both of us began laughing, then, and had to live with the fact that Chico waved his hand dismissively, and stomped away.

We didn’t get through one day of the new work schedule, without Chico blasting me for commandeering his team during his busiest season of the year.  Chico was at that meeting, Chico agreed to the schedule and the staffing and to the whole plan.  When I reminded him of that, his only response was a good one.  “I can’t say no to you, Sister.”  Awwwwww.  So he’s a raging bull because he lost his work crew, but he agreed to give them up to help us and now he’s angry about it.  “So you are really mad at yourself because you can’t say no to me?”  I laughed.  “How delightful!”

Somehow, we have to get caught up on our harvest and give Chico back his men, at least part time.  We will work that out.  Can’t have a grumpy foreman.  He’s building our chapel.